Shipping Estimate
USA
- USA
- CAN
- USA
- CAN
Ships within 48 hours · Estimated delivery Jul 13 - Jul 18
Promo Codes Available:
For Your Every Summer RSVP, with Code: SUMMER15
Description
Making Ads Pay: Timeless Tips for Successful CopywritingWhy does one ad succeed, while another fails? This classic by a veteran copywriter analyzes hundreds of profitable ads, offering many side by side comparisons between similar but not equally effective ads. These analyses yield principles, procedures, tips, and practical suggestions each tested with decades of experience that can be immediately applied to every medium and style of advertising. During his six decade career at the top advertising firm of
Why does one ad succeed, while another fails? This classic by a veteran copywriter analyzes hundreds of profitable ads, offering many side-by-side comparisons between similar but not equally effective ads. These analyses yield principles, procedures, tips, and practical suggestions -- each tested with decades of experience -- that can be immediately applied to every medium and style of advertising.During his six-decade career at the top advertising firm of BBDO (Batten, Barton, Durstine & Osborn), author John Caples pioneered the techniques of effective copy-testing. All copywriters, from cub to chief, can benefit from his helpful suggestions. "This is a valuable textbook for every student of advertising and every writer of ads," declared the Christian Science Monitor, and Booklist pronounced it "of interest to anyone interested in what makes our business economy work."
Binding Type: Paperback
Publisher: Dover Publications
Published: 10/20/2011
ISBN: 9780486486017
Pages: 248
Weight: 0.55lbs
Size: 8.30h x 5.40w x 0.70d
Shipping Notes
- Free Standard Shipping on $100+ Orders to the USA.
- Except Preorder products are shipped in 48 hours.
- Delivery to the USA:
- Standard Shipping : 3-10 business days
- If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
- We offer a 30-day return/exchange service after receiving.
- Final sale items are not eligible for returns or exchanges.
- To process your return/exchange, please contact us at [email protected]
- Please click here for more details>>> Return & Exchange Policy
4.9 ★★★★★
Based on 2221 reviews
Sort
Product Reviews
★★★★★ 4
Very sturdy!
Size: 31.5 Inch, Color: Rustic Brown
I absolutely love these shelves. They were easy to put together and hang up and they look fantastic. I ended up having to use extra boards to screw it to the wall just because of the location of the wall stud, but you can't notice it at all, really. They are pretty big , the picture doesn't do it justice. I'm very pleased with this purchase.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on March 25, 2024
★★★★★ 5
Perfect!
Really lovely and very sturdy! This was a great value.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on February 7, 2026
★★★★★ 5
Good buy!
Size: 31.5 Inch, Color: Black Marble
Very cute, seems stable. Fairly easy to hang. Worked for what I wanted!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 27, 2026
★★★★★ 5
Beautiful Shelves.
Color: Brown, Size: 3Tier48in, Color: Brown, Size: 3Tier48in
Did not come with instructions but easy to assemble once you start putting together. Very sturdy and well made, real wood shelves, not too heavy but can definitely hold a decent amount of weight. The shelves themselves are rough (could have been sanded better) but where it’s for decor and not every day use, no one would ever know. I love it.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 27, 2025
★★★★★ 5
This shelf is beautiful and well made.
Color: White, Size: 3Tier24in
Love this shelf!! It looks great in my bathroom and is both functional and easy to install. It is very well made and I have had many compliments. If you like this style I highly recommend.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 30, 2026
recommand products
J. America 8871J Triblend Fleece Hooded Sweatshirt With Custom Screenprint
39.66
Independent Trading Co. PRM10TSB Toddler Special Blend Hooded Raglan Sweatshirt With Custom Screenprint
22.70
J. America 8753 Women's Apex Fleece Hooded Sweatshirt With Custom Screenprint
46.54
Independent Trading Co. PRM2500 Women’s Lightweight California Wave Wash Hooded Sweatshirt With Custom Screenprint
41.26
J. America 8880J Youth Triblend Fleece Hooded Sweatshirt With Custom Screenprint
38.45